@inbook{9f37ff83269743b795f8d6d6c44a3a92,
title = "Desaf{\'i}os de las relaciones p{\'u}blicas en la era de las tecnolog{\'i}as disruptivas y emergentes",
author = "\{Lozano Monge\}, Jaume and \{Marca Frances\}, Guillem",
year = "2026",
language = "Espa{\~n}ol",
isbn = "9791387666248",
pages = "81--103",
editor = "\{Quiles Soler\}, \{Mª Carmen\} and Andrea Moreno-Cabanillas and Noelia Zurro-Ant{\'o}n and \{Carret{\'o}n Ballester\}, \{M. Carmen\}",
booktitle = "Relaciones publicas en contextos globales: tecnolog{\'i}a, instituciones y enfoques cr{\'i}ticos",
}