The grammatization of emotions on facebook in the elections to the parliament of Catalonia 2017

Òscar Coromina, Emili Prado, Adrián Padilla

Research output: Contribution to journalArticleResearchpeer-review

7 Citations (Scopus)

Abstract

© 2018, El Profesional de la Informacion. All rights reserved. This article proposes the analysis of reactions, emojis, and stickers of Facebook as a method to analyze the way in which the platform grammatizes the actions of the users and also the emotions invoked by the narratives that are deployed in the social network. To do this, we took, as a study case, the electoral campaign of the elections to the Parliament of Catalonia held on December 21st, 2017. Our analysis allows us to identify the emotions to which the narratives of the parties appealed, the main formats used during the campaign and their relationship with emotional response, and the possibilities available to users to convey the most visceral feelings.
Original languageEnglish
Pages (from-to)1004-1011
JournalProfesional de la Informacion
Volume27
Issue number5
DOIs
Publication statusPublished - 1 Sep 2018

Keywords

  • Elections
  • Emotions
  • Facebook
  • Grammatization
  • Political communication
  • Social media

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