This article studies the reception of the Spanish television fiction, by combining offline analysis techniques (questionnaires and focus group) and online (analysis of comments on the Internet). The offline analysis reveals the complementary and specialized nature of the devices, but the online analyses do not provide evidence about the impact of the second screen in the socialization process, nor on the construction of feminine identity.
|Translated title of the contribution||Spanish TV reception in the multiscreen era|
|Number of pages||20|
|Journal||Comunicacion y Sociedad (Mexico)|
|Publication status||Published - 1 Sep 2017|