TY - JOUR
T1 - La recepción televisiva Española en la era multipantalla
AU - Lacalle Zalduendo, Charo
AU - Gómez Morales, Beatriz
PY - 2017/9/1
Y1 - 2017/9/1
N2 - This article studies the reception of the Spanish television fiction, by combining offline analysis techniques (questionnaires and focus group) and online (analysis of comments on the Internet). The offline analysis reveals the complementary and specialized nature of the devices, but the online analyses do not provide evidence about the impact of the second screen in the socialization process, nor on the construction of feminine identity.
AB - This article studies the reception of the Spanish television fiction, by combining offline analysis techniques (questionnaires and focus group) and online (analysis of comments on the Internet). The offline analysis reveals the complementary and specialized nature of the devices, but the online analyses do not provide evidence about the impact of the second screen in the socialization process, nor on the construction of feminine identity.
KW - Gender
KW - Internet
KW - Multi-screen viewing
KW - Reception
KW - TV fiction
UR - http://www.scopus.com/inward/record.url?scp=85028920723&partnerID=8YFLogxK
U2 - https://doi.org/10.32870/cys.v0i30.6135
DO - https://doi.org/10.32870/cys.v0i30.6135
M3 - Artículo
AN - SCOPUS:85028920723
VL - 30
SP - 197
EP - 216
JO - Comunicacion y Sociedad (Mexico)
JF - Comunicacion y Sociedad (Mexico)
SN - 0188-252X
ER -