Pesquisando co-viewing em redes sociais e aplicativos de mensagem instantânea: Ética e desafios

Translated title of the contribution: Researching co-viewing on social media and instant messaging applications: Ethics and challenges

Fernanda Pires*

*Corresponding author for this work

Research output: Contribution to journalArticleResearchpeer-review

1 Citation (Scopus)

Abstract

This article discusses the ethical concerns and challenges that should be considered while studying the practice of co-viewing on social media and instant messaging applications. Co-viewing practices refer to the intertwined activities that happen while viewers sit together in front of a TV set, watching and making meaning from television content. Connected platforms amplify the possibilities for co-viewing, by allowing people to experience a digital co-presence. Users that engaged in connected co-viewing in unofficial Facebook and WhatsApp groups dedicated to the brazilian telenovela Babilônia (airing in 2015) are used to exemplify the need to establish informed consent and avoid harming the participants when carrying out research online. The research reveals that ethical decision-making with respect to users' data and viewpoints had to be considered, not only at the beginning stages of research, but assessed and considered throughout each step of the study.

Translated title of the contributionResearching co-viewing on social media and instant messaging applications: Ethics and challenges
Original languagePortuguese
Pages (from-to)391-408
Number of pages18
JournalComunicacao e Sociedade
Volume33
DOIs
Publication statusPublished - 2018

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