Motivación y Publicidad

Santiago Estaún Ferrer, Luis y Tortosa Mayor (Editor)

Research output: Chapter in Book › Chapter › Research

Original language	Spanish
Title of host publication	Ámbitos de aplicación de la Psicología Motivacional
Place of Publication	Bilbao (ES)
Pages	401-429
Number of pages	28
Volume	45
Edition	2
Publication status	Published - 1 Jan 1990

Name	Biblioteca de psicología

Cite this

@inbook{fa4741fe9bc94da6bd847e2418b1baf7,

title = "Motivaci{\'o}n y Publicidad",

author = "{Esta{\'u}n Ferrer}, Santiago and Mayor, {Luis y Tortosa}",

year = "1990",

month = jan,

day = "1",

language = "Espa{\~n}ol",

isbn = "84-330-0824-2",

volume = "45",

series = "Biblioteca de psicolog{\'i}a",

pages = "401--429",

booktitle = "{\'A}mbitos de aplicaci{\'o}n de la Psicolog{\'i}a Motivacional",

edition = "2",

}