From flow to stock: The radio programmer facing the management of the digital catalog: The radio programmer facing the management of the digital catalog

Montse Bonet*, Toni Sellas

*Corresponding author for this work

Research output: Contribution to journalArticleResearchpeer-review

3 Citations (Scopus)

Abstract

© 2019, El Profesional de la Informacion. All rights reserved. Beyond the undoubted revival of the podcast, its presence in the offer of some Spanish radio stations deserves a detailed analysis. This study presents the analysis of this offer, as well as an approach to the challenges and questions behind the production of native podcasts, exclusively for web consumption. People ultimately responsible for radio programming has to deal with the traditional program schedule, in flow, and now has to add the management of a catalog of podcasts. The quantitative analysis is combined with the qualitative analysis through interviews with some of the top managers responsible for deciding how these two complementary radio offers should coexist. Results show that so far podcasts could be defined as a cultural product rather than a product of a cultural industry.
Original languageEnglish
Article numbere280109
Number of pages8
JournalProfesional de la Informacion
Volume28
Issue number1
DOIs
Publication statusPublished - 1 Jan 2019

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