Conceptual Frameworks on Foreign Entry Modes: A Review and Comparison of the Contemporary Literature

A. Rialp, J. Rialp, R. Eusebio

    Research output: Chapter in BookChapterResearch

    Original languageEnglish
    Title of host publicationDevelopments in Marketing Science
    Place of PublicationCoral Gables (US)
    Pages270-277
    Number of pages7
    VolumeXXVI
    Edition1
    Publication statusPublished - 1 Jan 2003

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