Propuesta metodológica para el análisis de la ficción televisiva 2.0

Translated title of the contribution: A methodological proposal for analyzing television fiction

Paula Hernández-García, María Jesús Ruiz-Muñoz, Núria Simelio-Solà

Research output: Contribution to journalArticleResearchpeer-review

4 Citations (Scopus)

Abstract

The changes televised fiction has experienced in the context of media convergence are addressed in this paper, and a proposal is outlined for analyzing the mechanisms and strategies Spanish television chains use to disseminate and promote fictional products through the Internet.

Translated title of the contributionA methodological proposal for analyzing television fiction
Original languageSpanish
Pages (from-to)449-469
Number of pages21
JournalPalabra Clave
Volume16
Issue number2
DOIs
Publication statusPublished - Aug 2013

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