In the history of the media, I seeks to relate the development of the media with the broader changes in society - youth and television, cinema and comics, reception and appropriation of content - while in media economic policy I've improved comparative research, based on quantitative and qualitative methods. Thus, I've developed various lines of research in television, cinema, comics, youth and gender both from the perspective of discourse analysis, production routines, and the sociocultural role of the media.