Organisation profile

The main objective of this research group lies in the analysis of the determinants and effects
of new ventures, their marketing strategies and results, including economic, social, and
sustainable performance. Also, the diversity dimension (different types of entrepreneurs/
companies -female entrepreneurship, entrepreneurial universities, social entrepreneurship,
immigrant entrepreneurship, intrapreneurship, etc.-). and the international dimension (new
international ventures and the comparison between firms from different countries and contexts)
are considered. The group is made up of researchers from the field of management and has a
consolidated trajectory of research, with both scholarly publications in the highest level
academic journals and competitive research projects, as a result of the collaboration of their
members in the Research Master MAREB and their participation in the IDEM international doctoral
program at the UAB, and the international extensions.