Hacia la equidad académica: un estudio sobre la representación de las mujeres en el ámbito académico de las relaciones públicas en España

Ileana Zeler, Isabel Ruiz Mora*, Andrea Oliveira

*Autor corresponent d’aquest treball

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Resum

Research on women in public relations has been the subject of study since the 1980s. However, studies have mainly focused on the professional sphere, leaving a knowledge gap in the academic sphere. In particular, in the Spanish context, research on women in public relations in academia is practically non-existent. This study aims to evaluate the representation of women in university academic activity in Spain in the field of public relations. Through a content analysis, it examined the presence of women in teaching positions, management positions in centres and/or departments and the direction of research projects. The results revealed some positive advances in the representation of women in academic activities, although it is evident that there is still a long way to go to achieve the desired stability and equality. This study contributes to the knowledge of women in the academic context of public relations. The findings can serve as a starting point for future research and action to address the inequalities and barriers faced by women in the field.
Títol traduït de la contribucióTowards academic equity: a study on women's representation in the academic field of public relations in Spain
Idioma originalEspanyol
Pàgines (de-a)13–27
Nombre de pàgines15
RevistaPangea. Revista de Red Académica Iberoamericana de Comunicación
Volum14
Número1
DOIs
Estat de la publicacióPublicada - 31 de des. 2023

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