TY - JOUR
T1 - Booktubers' video reviews as literary mediation spaces
AU - Paladines-Paredes, Lenin
AU - Aliagas, Cristina
N1 - Publisher Copyright:
© 2021 Centro de Estudios de Promoción de la Lectura y Literatura Infantil, Universidad de Castilla-La Manc. All rights reserved.
PY - 2021
Y1 - 2021
N2 - As part of the research field on the reading practices of booktubers, this study proposes to characterize the communicative function and the discursive genre of video reviews taking into account the communicative, literary and discursive dimension. 17 video reviews posted on YouTube are selected from 17 different booktuber channels from various countries in Latin America and Spain. The results show the organization of the content of the video reviews in a textual superstructure similar to that of the traditional literary review: Introduction-development-closure. The booktubers reinterpret this textual structure in a new communicative context (YouTube) and make it concrete in a particular discursive structure (contextualization, book presentation, relations with the publisher, literary analysis and appeal to the audience), thus consolidating a new audiovisual concretion of the literary review that represents a new context of literary mediation on the Internet.
AB - As part of the research field on the reading practices of booktubers, this study proposes to characterize the communicative function and the discursive genre of video reviews taking into account the communicative, literary and discursive dimension. 17 video reviews posted on YouTube are selected from 17 different booktuber channels from various countries in Latin America and Spain. The results show the organization of the content of the video reviews in a textual superstructure similar to that of the traditional literary review: Introduction-development-closure. The booktubers reinterpret this textual structure in a new communicative context (YouTube) and make it concrete in a particular discursive structure (contextualization, book presentation, relations with the publisher, literary analysis and appeal to the audience), thus consolidating a new audiovisual concretion of the literary review that represents a new context of literary mediation on the Internet.
KW - Book reviews
KW - Literary review: Discourse analysis
KW - Reading motivation
KW - Reading promotion
KW - Web 2.0 Technologies
UR - http://www.scopus.com/inward/record.url?scp=85109487768&partnerID=8YFLogxK
U2 - 10.18239/OCNOS_2021.20.1.2489
DO - 10.18239/OCNOS_2021.20.1.2489
M3 - Review article
AN - SCOPUS:85109487768
SN - 1885-446X
VL - 20
SP - 38
EP - 49
JO - OCNOS
JF - OCNOS
IS - 1
ER -