@inbook{fbb55d559b9e4cea8444cd4868e519ea,
title = "A Festa da Preven{\c c}{\~a}o: un estudo sobre estrat{\'e}gias de live marketing na comunica{\c c}{\~a}o em sa{\'u}de",
author = "\{Oliveira Junior\}, \{Mauricio da Silva\} and Ara{\'u}jo, \{Kaline Sampaio de\} and Melo, \{Tassia Consulin Seabra de\} and \{Lorite Garcia\}, Nicolas",
year = "2022",
language = "Portugu{\'e}s",
isbn = "978-84-7074-915-5",
pages = "137--148",
editor = "\{Caldevilla Dom{\'i}nguez\}, David and \{Botella Nicol{\'a}s\}, \{Ana Mar{\'i}a\} and \{Mart{\'i}nez Mart{\'i}nez\}, Silvia",
booktitle = "Nuevas tendencias en la comunicaci{\'o}n social",
}